COMPARED to the Baby Boomers and Generation X, employers find Generation Y - those born between 1980 and 2000 - the most difficult to recruit and retain.

This is according to a survey of 2,100 chief financial officers and financial directors across 15 countries conducted by finance and accounting recruitment firm Robert Half.

Globally, 33 per cent of respondents find Generation Y the hardest to recruit, compared to 26 per cent for Generation X and 10 per cent for the Baby Boomers.

The trend is apparent in Singapore as well, with 54 per cent of the 150 respondents finding Generation Y the hardest to recruit.

On top of recruitment, the majority of employers surveyed find Generation Y difficult to retain as well.

Out of the respondents worldwide, 43 per cent found Generation Y the most difficult to retain. The corresponding figure for respondents here was 59 per cent, the second-highest, just behind Chile's, out of the 15 countries surveyed.

When asked why Generation Y employees are difficult to retain, employers point to the higher expectations harboured by Generation Y as the main reason for the difficulties.

Of the respondents here, 80 per cent "believe Generation Y employees have high expectations for career advancement", while 75 per cent say they "want more remuneration than they are worth", according to the survey.

Said director of Robert Half Singapore Stella Tang: "Gen Y is the generation that 'wants it all' and they 'want it now' - good pay, benefits, rapid career advancement, work-life harmony, interesting and meaningful work."

Pointing out that employees from this generation are "likely" to job-hop for more pay or a promotion, Ms Tang urged companies to do more in engaging their Generation Y employees and leveraging on their strengths.

"One example would be to tap their savviness with technology and social media to lead a social networking task force to drive a business need," she said.

Other recruitment firms also remarked that employers need to adapt as an increasing number of people from Generation Y enter the workforce.

Said Wendy Heng of recruitment consultancy Robert Walters Singapore: "Companies should recognise that Gen Y staff may need to be managed in a different way," adding that it is important for them to be "made aware of rationale and objectives behind tasks".