• Identify new market segments and trendy keywords through data-driven analysis of the market and category behaviour
• Focus on customer experience to enhance customer journey on Ecommerce platform
• Work on projects closely with sales and marketing teams to achieve maximum ROI for target keywords
• Manage on-site product display and presentation, and drive requirements into the keyword search and browse experience
• Recommend changes to website architecture, content, linking to improve SEO positions for target keywords
• Optimize copy and landing pages for search engine marketing
• Research and analyze competitor advertising links
GMP Recruitment Services (S) Pte Ltd | EA Licence: 09C3051 | Chai Xinyi | Registration No: R1328898
• At least 6 to 8 years of experience, with Ecommerce experience
• Able to lead and manage a team
• Proven SEO/ SEM experience
• Solid understanding of performance marketing, conversion, and online customer acquisition
• Knowledge of ranking factors and search engine algorithms
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