• Design B2B marketing strategies and execute integrated marketing programmes to drive awareness, create demand and accelerate pipeline for The Straits Times
• Proactive and have strong business acumen
• Knowledge in digital marketing
• Create concepts and manage creatives for lead generation campaigns to nurture and gain prospects
• Manage and curate programmes, newsletters and other digital products to clear specific outcomes
• Ongoing analytics, reporting & optimisation on programmes, newsletters and other digital products performance

• Degree in Marketing or relevant field
• Min 5 years of B2B marketing
• A proven track record of delivering marketing strategies and activities that are aligned with commercial goals
• Hands-on experience in performance marketing, customer relationship management and other marketing tools
• Strong interpersonal, communication and presentation skills
• A collaborative work style with demonstrated successful interactions with both internal and external stakeholders
• Innate ability to navigate and lead process changes
• Strong analytical capabilities
• Experience of working in a fast-paced environment
   

Please send applications and referrals to gilberts@sph.com.sg

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