Marketing Manager (Trade Exhibitions)

SPHERE Exhibits Pte Ltd  

Job Description

We invite suitably qualified candidates to join our trade exhibitions team as Marketing Manager.  

The Job

  • Main responsibility is to bring in the targeted trade visitors for the exhibition including conference delegates, hosted buyers and visiting delegation
  • Develop a marketing plan with inputs from the project team. Take ownership and execute according to schedule
  • Oversee the production of all exhibition sales and marketing collaterals from website, EDM, DMs and onsite marketing message for the exhibition

  • Create and maintain Exhibitor & Visitor Promotion Database

  • Work closely with each project team to understand the profile of each event and exhibitors' requirement so as to bring in the right visitors

  • Assist the Sales team to develop sales collaterals from sales brochures, website, fact sheets, EDMs, banners etc

  • Attend fortnightly sales and marketing meeting with the project team to discuss progress

  • Form alliance with contra media partners/ related Associations for both EP and VP  (local and region) promotion

  • Appoint PR agency and organise press conferences and develop press releases

  • Work closely with Operations team for all onsite requirements including Official contractor, Registration vendors, Manpower vendors  

  • Plan and schedule VP trips to target countries to establish relationship with VP User Association/Partners

  • Submit monthly marketing report

  • Work closely with Project lead in managing allocated marketing budget with little/no deviance

  • Work closely with external project strategic partners and provide the necessary support

  • Fully responsible for onsite visitors management

Job Requirements

  • Degree in Marketing

  • 3-5 years of marketing of trade exhibitions in Singapore and regionally

  • Team player and able to lead a team and work effectively with people

  • Must be open to overseas travel

  • Permanent / Full Time
SPHERE Exhibits Pte Ltd  
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