Subscriptions Marketing Executive

Singapore Press Holdings Limited  

Job Description

We are looking for a Subscriptions Marketing Executive to join our vibrant and fast-paced digital marketing team. The Subscriptions Marketing Executive will be responsible for the setting-up of marketing campaign journeys to increase customer engagement. 

As a Subscriptions Marketing Executive, you will get to:

Build customised communications journeys through automation

Manage multiple email campaigns

Work with our tech counterparts to build audience segments for targeting  

Conceptualise and execute creative email campaigns to increase subscriber engagement

Assist customer service and operations team with email communications to subscribers

Be the subject matter expert on email marketing and automation best practices


Job Requirements

You are an individual who has:

At least 2 years of digital marketing experience 

The creativity and an ability to produce data-driven email marketing content that achieves long term viewership and engagement

Experience in working in a cross-divisional role

Project management skills

Strong analytical skills

Communications skills

Worked with marketing automation and/or CRM tools to build and execute marketing campaigns (Prior experience using Mailchimp, ActiveCampaign, Salesforce Marketing Cloud/Emarsys is a bonus)

 

Good to have:

Experience  in a B2C subscription business

Experience working in a media/communications/publication business

  • Permanent / Full Time
Singapore Press Holdings Limited  
Work Location
  • 1000 Toa Payoh North
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