The job is no longer available.
However you will still be able to view the job description.

Digital Strategy Manager (Digital Marketing - ZaoBao)

SPH Media Trust  

Job Description

We are looking for a dynamic independent individual to join the Digital Strategy Team within Consumer Division, to execute the business framework for ZaoBao, the flagship newspaper title within SPH’s Chinese Media Group. 

The ideal candidate should 

  • have a good grasp of customer lifecycles in a subscription business,
  • have experience interpreting data and turning insights into actionable experiments for businesses,
  • have experience project managing product features and platform enhancements from ideation to fruition,
  • have experience working with Product and Tech teams,
  • be able to communicate, convince and manage stakeholders
  • have a good track record of developing digital strategies to enable acquisition and marketing teams to excel in their OKRs and uplift user experience

Job Requirements

  • A good university degree in Business Administration, Engineering, Computer Science, Marketing or related fields
  • 3 - 5 years of experience in Media, subscription-modelled business, FMCG product management
  • Customer-obsessed. You are obsessed with building an engaging relationship with our customers.
  • Data and insights oriented: possess a strong ability to analyse data, track performance and derive actionable insights 
  • Experience in working with internal stakeholders on cross functional projects
  • Comfortable working in a fast paced environment and ability to work under pressure
  • Independent and eager to learn attitude
  • Team player with strong interpersonal skills
  • A proficient command of Chinese to manage the Chinese language publications


Please send referrals and applications to


  • Permanent / Full Time
SPH Media Trust  
More from this company
Customer Experience Officers (Contact Centre)

SPH Media Trust

We seek highly motivated individualswho are keen to pursue a career in contact centre customer service to join our Customer...

More Info
Technician/Senior Technician (Times Properties)

SPH Media Trust

Check and fix mechanical and electrical installations in large office buildings Carry out routine and preventive mechanical and electrical maintenance...

More Info
Software Engineer (Analytics)

SPH Media Trust

To support the fast-growing data analytics function, we are looking for a bright and competent software engineer. We are constantly...

More Info
Strategic Planning, Transformation Office

SPH Media Trust

The Strategic Planning function supports the Chairman and CEO to develop and implement the companys business strategies so that business...

More Info
Material Logistics / Forklift Assistant

SPH Media Trust

SPH Print Centre is a state-of-the-art air conditioned newspaper printing plant located at Jurong Port Road. Assist in all aspects...

More Info