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Senior Campaign Manager, Content Marketing

SPH Media Trust  

Job Description

SPH Content Lab is hiring a Senior Campaign Manager. You will be responsible for managing the complete life-cycle of complex, cross-functional content marketing projects across the SPH Media ecosystem. The ideal candidate is organised, knows how to problem-solve and manage their time effectively.

In this role, you’ll design, produce and manage fully integrated content marketing strategies that incorporate online and off-line channels. You will be at the forefront of connecting clients to SPH Content Lab’s performance-focused, editorial-driven solutions.

The right person for the job is passionate about bringing content to life, seeing it through from the initial concept to the final performance report. The gig involves executing strong multi-format content marketing campaigns, including video, text stories, audio, social media and print.

You will be involved in ideation, pitching, project management, budgeting, client management and performance supervision. This requires exceptional multitasking skills – you must be able to see the big picture while zooming in on the details.

This job is for a pro-active self-starter who enjoys a collaborative process. Time-management is key. People skills are essential. Experience in video production is preferred.

Job Requirements

  • A minimum of 8 years relevant industry experience with at least 3 years in editorial, content marketing, social media marketing, advertising or video production.
  •  Bachelors in mass communication, marketing or related field required.
  • Clear understanding of how content is created across formats and media platforms. 
  • Experience in managing content creation on more than two media platforms (digital, print, television, radio, etc) is mandatory.
  • Proven ability to devise strategic cross-platform content plans.
  • Experience in turning data and analytics into strategy and action. Basic understanding of digital analytics is a must.
  • An extraordinary gift for multitasking. Please be extremely organised and detail-oriented.
  • Excellent English-language verbal and written skills. Proficiency in Chinese, Malay or Tamil is a bonus.
  • Strong understanding of Lifestyle industry and consumer trends.
  • Familiarity with SPH’s news products is essential.
  • Must play well with others


  • Permanent / Full Time
SPH Media Trust  
  • Media / Events / Advertising / Public Relations
    Printing / Publishing / Journalism
  • 1000 Toa Payoh North News Centre
Work Location
  • 1000 Toa Payoh North
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